Why is coconut oil so popular? Add it to your grooming routine and you’ll soon find out! 1. Use coconut oil to condition your beard Coconut oil makes a fantastic beard conditioner, but to benefit, you need to adopt an unconventional conditioning method. Traditionally, conditioner is applied after you wash...

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By Ethan Emerson

If you’re like most guys, you grew up learning to wet shave with shaving cream. However, by the time you graduated from high school, you probably saw at least one of your buddies using shaving soap. If you weren’t curious about it then, you should be now. Shaving soap is...

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By Ethan Emerson

We are please to begin stocking some of Cremo Company’s premium products. Founded by Mike Boone and Kyle Schoeder, Cremo Company takes a modern twist on the classic shaving products. Their emphasis seems to land on the side of both quality and affordability. Mike’s vision for the business, like many entrepreneurs,...

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By Josh Chou

The term “shaving cream” is a misnomer. Shaving “cream” in pressurized cans arrived on the market in 1941 and convenience quickly made them a favorite among American men. However, these products are really foams and lack many benefits provided by real shaving creams. Unfortunately, since the shaving foam was invented, real...

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By Josh Chou

Wet shaving enthusiasts (and possibly environmentalists) are horrified to see people use shaving “cream” out of an aerosol can. Despite popular belief, canned shaving creams prioritize convenience over facial care, and do not properly care for your face. The Beginning of Canned Shaving Cream Like the cartridge razor, aerosol cans...

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By Josh Chou
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